5Dec08
Age of Conversation Podcast – Episode 6: Manifestos Part 1

Why don't they get it in the Age of Conversation? In episode 6 four contributors to the Manifestos section of the book weigh in. Take a listen below for brilliant content such as this:

“We had to get over this 'shiny object syndrome,' this reliance on, or  immediate
gravitation toward, the small stuff and really say something big and bold.

Brian Reich – EchoDitto
Twitter: @BrianReich

“We have to concede that the number and power of conversations we are having with
each other are the things that are building brands right now. Not the
communications and the controllable collateral organizations create for
themselves.

Richard Huntington – Satchi & Satchi, London
Twitter: @adliterate

“It's not that I think we are losing the art of conversation, it's that the art
of conversation is changing into some new forms. It's not going to help to whine
about that or to yearn for the old days. We just have to embrace it, and find
the good in it, and learn the new disciplines that are part of it.

Steve Woodruff – Impactiviti
Twitter: @swoodruff

“We've used the terms frequency, speed, volume in this age of conversation. I'm
wondering if sometimes we lose the art of conversation along the way. And we're
just worried about getting out there as much as we can to as many people as we
can.

Jay Ehret – The Marketing Spot
Twitter: @themarketingguy

Click the play button on the player below or download the episode here: Episode 6 – Manifestos Part 1
Be sure to buy your copy of Age of Conversation 2: Why don't they get it?

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